
Established in the year of 1996, Guangzhou XUELEI Cosmetic Co.,Ltd., whose headquarter located in Guangzhou, is the largest enterprise
specialized in perfume and fragrance with long history. We have
been devoted in the field of perfume for over twenty years, and
have integrated sales, R&D and production. We have over 500
employees and a self-built industrial park of 40000㎡. Our company
has been equipped with twelve automatic production lines, which
would enable us to meet the demand of the products with different
specifications and reach the capacity of 50 million bottles for
perfume and 200 million bottles for disinfection products. Our team
consists of many international perfume experts who have won FIFI
and we have modernized test rooms and perfume labs, and have
established the first museum themed with the Art of Perfume. Though
more than 20 years of development, XUELEI has four brands at
present, they are MeiDun, LONKOOM, vivinevo, Prochain, and we have
successfully raised the electronic technology brand EVERFREE, all
of them have won the favor of consumers.
Profession Advantage
XUELEI is the largest perfume enterprise in China with the longest
history. We have been engaged in the one-stop service integrating
sales, R & D and production in the perfume and fragrance field for
twenty-six years and we are the first standard export enterprise
exempted from inspection (for cosmetics and hazardous goods) in
Guangzhou.
Production Advantage
We have a modern fragrance industrial park of 40000㎡, and have been
equipped with twelve automatic production lines to meet the demand
of different types of specifications. Our annual capacity of
perfume products reaches 50 million bottles, and 200 million
bottles for disinfection products .
Category Advantage
Our category is multiple, and we have been authorized the
production license of disinfection, expanding to the area of
disinfection products. At present, we are capable to undertake the
projects of seven categories, including perfume, fragrance spray,
household perfume (rattan and candles), personal-care fragrance
(shower gel, shampoo, body lotion, hand cream and fragrant soap,
etc.), car air fresher, electronic fragrance, the products marked
with DISINFECTION.
Technique Advantage
We have successively obtained two invention patents, five national utility model patents and one hundred and twenty appearance design patents in the aspects of new composite essential oils, ultrasonic loose-packed perfume and perfume bottle design and so on.
| Company Name: | Guangzhou Xuelei Cosmetic Co., Ltd. |
|---|---|
| Business Type: | Manufacturer,Exporter |
| Brands: | LONKOOM |
| Employee Number: | 380~500 |
| Year Established: | 1996 |
| Total Sales Annual: | 75000000-100000000 |
| Company Location: | NO.6 Gaoxin 2nd Road, Xiutang Village,Huadong Town, Huadu District, Guangzhou City, Guangdong Province,China. |
| Factory Location: | NO.6 Gaoxin 2nd Road, Xiutang Village,Huadong Town, Huadu District, Guangzhou City, Guangdong Province,China. |
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Our perfumer team consists of many international perfume masters including FIFI Award winners and international master-level perfumers. We could provide efficient and quality one-stop service to domestic and overseas consumers, including perfume bottle shape, flavor blending, perfume concept production and packaging overall design. We have set three sales offices in the Middle East and the Americas, and our partners spread in thirteen countries around the world, enabling us to provide the latest and fastest global fragrance market information, fragrance resources, fashion trends and other information for the customers around the world. We can also provide one-stop solutions for perfume projects from R & D, design, production and marketing. XUELEI is the world's leading OEM/ODM supplier and is also a good choice for brand strategy innovation and cooperation.
Born in Guangdong, started our perfume journey(1996—1998)
XUELEI was born in Guangdong, a historic province opening to the outside world, where our journey of perfume started.
Our fast fashion brand MeiDun was established, aiming at the domestic young groups, starting our exploration for brands.
Moved to provincial capital to be the pioneer in metropolitan territory(1999-2004)
Our headquarter moved to Guangzhou to make full use of regional advantages and industry resources to be the pioneer of domestic perfume industry.Our production base moved to Baiyun District, our scale was further expanded, and the core competitiveness was increased rapidly.
Targeted at both domestic and overseas market and our brands were budding(2005-2009)
We set a foreign brand of fragrance gift LONKOOM, and our brand development entered the fast lane.
XUELEI was in depth cooperation with domestic luxury clothing brands, the crossover perfume attracted much attention from the market.We set the brand of exquisite art fragrance lifestyle vivinevo, and came into deep exploration in the domestic perfume market.
Dubai branch was established, XUELEI began to enter overseas market, and set about the global market layout.
Pitched into overseas region and planned its layout across the global market(2010-2014)
Saudi Arabia branch was established to explore overseas emerging markets.
The Brazilian branch was established and was quickly ranked best seller by Brazilian beauty magazines.
We signed with Ursula Wandel, the top international perfumer to further improve the popularity of the brand.
The international front-line resources were attracted by our reputation and cooperated with us. The brands involved spread over thirty countries and regions and gradually distributed all over the world.
Accumulated steadily and focused on crossover cooperation(2015-2016)
The domestic and overseas crossover brand cooperation came to a growth spurt, customer groups were growing, and brand effect was prominent.XUELEI came to a leading position in the industry and took on itself to shoulder the leading and promoting responsibilities of domestic perfume industry .As one of the leaders of ASEAN Commerce Chamber of Daily Chemical Products, XUELEI started to march toward the global market joint with ASEAN Commerce Chamber of Daily Chemical Products.XUELEI launched a new retail layout in China, and brand experience stores were successively opened in Beijing, Shanghai, Guangzhou and other first-tier cities and landmark business districts.
Multidimensional layout, the strategy of brand upgrading(2017— )
We established the first museum themed with the Art of Perfume to disseminate the culture of perfume from the point of profession.
We set the innovative and cutting-edge brand for male perfume lifestyle,Prochain, focusing on the quality life of male perfume.
We launched a strategic cooperation with international perfumer master team, set up a fragrance academy, and regularly hold fragrance appreciating classes.
The vivinevo Beijing Perfume Art Gallery was established and the offline shops were further upgraded.
As an expert for perfume and fragrance scheme, we are able to provide our customers with creative and unique products with high quality and we are trying to become the most trusted partners of our cooperative enterprises.
We have been engaged in making innovations to become top experts in the industry of perfume and fragrance, keeping pace with the times and striving to become the most famous century-old enterprise in the world.
| Market name: | North America,South America,Western Europe,Eastern Europe,Eastern Asia,Southeast Asia,Middle East,Africa,Oceania,Worldwide |
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| Contact Person: | ring |